Even though Webflow makes website building easy and convenient, many new users are confused about Webflow pricing. However, once you break down the pricing system, it’s not that difficult, and that’s exactly what we’re going to do in this article.
Since Webflow changes its pricing structure and prices for every plan from time to time, we’ll make sure to update this article whenever that happens. That way, you’ll always have an in-depth overview of all options.
Once you see the Webflow pricing breakdown in this article, you’ll have no trouble choosing the best option for you that will help you get the most from your website development process.
There are three overall pricing plan categories that are further divided into separate pricing plans and packages. At least the second two.
The Webflow plan categories are:
Before I break down the pricing, take a look at Uros, Flow Ninja Founder and CEO discuss Webflow pricing in a YouTube video. Unlike this article, which is a detailed overview of all features and pricing plans, the video focuses on actual businesses and talks about the best pricing plans for different business types.
Before we break down every pricing plan and help you pick the best one for your business, let’s take a short overview of the three plan categories you’ll find on Webflow.
Webflow's free plan lets the user assume full control of the design and CMS of their website. You’ll also gain access to 100+ hours of tutorials on building and publishing a website successfully. Mind you, this is not a trial plan, which means that you could use it as long as you need.
Of course, many features offered by Webflow will be locked for free plan users. The main feature is the ability to use a custom domain. If you decide to go live with a project, your site will be published to webflow.io. Here’s an example of one such link. Also, you can only start two projects with this plan, so to unlock more projects, you’ll have to buy one of the paid plans.
Here's an overview of the limits of the free plan:
A site plan lets you connect a custom domain. In this case, site plans are hosting plans provided by Webflow.
However, to keep up with the official terminology used on the official pricing page, we’ll stick to the site plan as the official name.
Pricing starts at $14 for the basic package, and it’s ideal for personal sites, simple projects, or landing pages.
If you’re running an online shop, you can pick one of the ecommerce plans, which are also a sub-category of site plans, as they’ll allow you to use checkouts on your domain.
Webflow will also supply you with a range of tools and features related to marketing, payments, management, and more. Ecommerce plans start at $29.
October 2024 update (Webflow Conference update): Webflow introduced several other add-ons to standard pricing plans. These are mainly options for optimizing sites, analytics, and localization, as part of the platform’s initiative to provide a comprehensive website experience. Here is a quick breakdown, and I will further discuss them in detail below.
Starting at $299/month
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